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Surveys

Surveys let you ask your users specific questions beyond standard NPS and CSAT metrics. You can build multi-question surveys with different question types and deliver them through the embeddable widget.

Each survey is made up of one or more questions. The following question types are available:

TypeDescription
TextA single-line text input for short answers
TextareaA multi-line text input for longer responses
Single choiceA list of options where the user selects one
Multiple choiceA list of options where the user can select more than one
RatingA numeric scale for scoring (e.g., 1 to 5)
Yes/NoA simple binary choice

Surveys support branching, which means the next question can change based on the user’s answer to the current question. This lets you create dynamic flows where different users see different follow-up questions depending on their responses.

For example, if a user selects “Yes” on a yes/no question, you might ask them to elaborate with a textarea. If they select “No”, you might skip ahead to a different question entirely.

Surveys are delivered in the widget using a one-question-at-a-time flow. Instead of showing the entire survey at once, each question is presented individually. The user answers and moves to the next question, creating a focused experience that tends to produce higher completion rates.

Surveys can be enabled or disabled per site. This gives you control over which sites display the survey and lets you run different surveys on different parts of your product.

All survey responses are stored and correlated with the user’s session. This means you can see the full set of answers from each respondent and associate responses with other activity tracked by Trackelio.